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Conquer your business goals in 2024 – How to turn your vague marketing aspirations into actionable steps

by Rahul Choudhary | Oct 17, 2023 | Business

Imagine this: You’ve poured your heart and soul into a new venture. The late nights. The early mornings. The countless hours spent refining your ideas. And the excitement of finally bringing them to life. It’s all there… a reflection of your passion...

It’s not the same – Going from 100th customer to 500th customer and beyond

by Rahul Choudhary | Oct 10, 2023 | Business

You’ll get your 100th customer. You’ll jump with joy. Your eyes will be filled with happiness. But guess what can happen next? Reaching your 500th customer can turn joy into frustration and confusion. Why? Not because your product lacks value. You may have...

Surprise & Delight – How to use the magic of surprise in your business

by Rahul Choudhary | Aug 22, 2023 | Business

Ever been to a restaurant for a basic meal? And out of the blue? The waiter brings a complimentary dessert to your table. You didn’t expect it. But it made your day. That little act… more than the food or ambiance, might’ve made you think:...

Don’t Undersell Your Product! – Discover your product’s pricing sweet spot

by Rahul Choudhary | Jul 18, 2023 | Business

Do you remember the story of Goldilocks? Here’s a short refresher if you don’t: Goldilocks was a young woman who once stumbled upon a house of three bears. (Ridiculous, I know!) She was confused. Which of the three things should she pick? She searched until she found...

Data or gut feeling? – The secret ingredient that helps you pick between the two!

by Rahul Choudhary | Jul 4, 2023 | Business

Imagine you’re sitting in a high-stakes meeting. You’re ready to smash it with your Key Performance Indicators (KPIs) and data points. Your team has spent days meticulously analyzing the numbers. The charts are stacked in your favor. But as the discussion...

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